Brand Identity & Website Development
The Escape Edit is a lifestyle retreat and membership community for women, centred around rest, connection and meaningful experiences. Working closely with the founder, I created the brand identity, logo and overall look and feel, bringing it to life across the website, social media and email marketing.
MINI BRAND TOOLKIT — 5 PAGES
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Client
Dharini Govindan
Year
2026
Discipline
Brand Identity & Website Development
Services
Approach & Execution
Working closely with the founder, I took The Escape Edit from an initial creative direction into a complete and consistent brand experience. I developed the logo, visual identity and brand look and feel, then carried this across the website, social media and email marketing. My process involved exploring visual references, defining the creative direction, developing the identity and then building a flexible design system that could work across every digital touchpoint.
DELIVERABLES — 4 PAGES



