Brand Identity
Project focused on evolving the brand's visual identity into a more inspirational, lifestyle-led and editorial experience, while preserving the warmth, heritage and accessibility that define the brand.
Approach & Execution
The goal of the project was to reposition the brand from a discount-led furniture retailer to a curated destination for premium interiors.








Deliverables - Motion Design
Campaign reels applying the brand guidelines through consistent typography, colour and visual direction, bringing the refreshed Roomes identity to life in motion.